Blog Archive

A practical, step-by-step playbook for doing SEO with AI in 2026—without publishing generic “AI-sounding” content. 8-stage workflow + prompts + editorial rules.

A practical AEO playbook for Australia + Spain: citations in AI answers (ChatGPT, AI Overviews, Perplexity), multilingual setup, templates, and rollout plan.

A practical SEO playbook for AU SaaS teams in 2026—focused on demos and pipeline. Money pages, clusters, trust signals, technical SEO, distribution + 30/60/90.

A simple growth marketing system for SaaS teams: one clear goal, sane experiments, weekly cadence, and the few metrics that matter—plus a 30/60/90 plan.

Australia-specific logo pricing: what you get at each tier, deliverables, hidden costs, licensing/trademark notes, and questions to avoid paying twice.

A quick reality check on Canva vs hiring a designer—showing the point where DIY starts costing you leads, trust, and time (and what to do instead).

A simple checklist of the marketing collateral every business needs—what to prioritise first, and what to skip.

A practical guide to choosing freelancer vs agency—based on cost, speed, quality, and what your project actually needs.

A practical breakdown of what AI changed in SEO—and what still works—so you can stay visible and get results.