Pricing and Packages


Pick the service you need. Get clear deliverables. Move fast.

If you’re not sure what to choose, don’t overthink it — request a quote and I’ll recommend the best-fit package based on your goal, timeline, and where you’re at.

Request a quote

Illustration

Custom Illustration (Single Piece)

From $450 AUD
One custom illustration for web, socials, print, or product use.

Includes
  • 1 concept direction
  • 1 revision round
  • Final files (PNG + SVG/PDF depending on style)
Best for: hero graphics, blog headers, campaign visuals

Illustration Pack (3–5 Pieces)

From $1,200 AUD
A set of illustrations designed to work together as a consistent system.

Includes
  • Style alignment (so they match)
  • 3–5 illustrations
  • 2 revision rounds
  • Export pack for web/social
Best for: landing pages, content series, brand visuals

Monthly Illustration Support

From $900 AUD / month
Ongoing illustration output with a simple monthly priority queue.

Includes
  • Monthly planning
  • Priority queue
  • 2–6 illustrations/month depending on complexity

Request a quote
Design

Social Template Pack (Core 5)

$990 AUD
A template system that looks like you, not a generic Canva pack.

Includes
  • 5 templates: value, carousel, proof, comparison, offer
  • Typography + spacing rules baked in
  • Delivered in Canva (or Figma on request)
Best for: consistent posting without reinventing design weekly

Marketing Collateral Pack

From $1,500 AUD
Your core sales + marketing assets designed to convert.

Typical inclusions
  • One-pager / capability statement
  • Slide deck template
  • Case study template
  • Proposal template
Best for: service businesses + B2B teams selling higher-ticket offers

Landing Page Design (Conversion-first)

From $1,800 AUD
A landing page layout built for clarity, proof, and conversions.

Includes
  • Wireframe + final design
  • Mobile layout
  • Dev handoff notes (or build option)
Best for: ads, lead magnets, service offers, launches

Monthly Design Support

From $1,200 AUD / month
Consistent design output without hiring in-house.

Includes
  • Monthly priorities + delivery cadence
  • Social + ad creative
  • Collateral updates
  • Brand consistency checks

Request a quote
Branding

Simple Logo (No Assets)

$400 AUD
A basic logo concept for quick use — no file suite or brand system.

Includes
  • 1 concept
  • 1 revision round
  • 1 final logo file (PNG)
Does not include
  • Logo variations (stacked/icon)
  • Vector files (SVG/AI/EPS)
  • Colour versions
  • Guidelines or templates
Best for: early-stage projects that just need something simple

Logo Design (Professional Handover)

$1,200 AUD
A clean logo system that works across web, social, and print.

Includes
  • 2–3 concepts
  • 2 revision rounds
  • Primary + stacked + icon
  • Colour versions (full/black/white)
  • Files: SVG, PNG, PDF (AI/EPS on request)
Best for: businesses that want credibility + correct files

Mini Brand System ​(Fast Consistency Upgrade)

$1,800 AUD
Stop looking random across socials, your site, and documents.

Includes
  • Colour + typography system
  • Spacing/layout rules
  • Photo/style direction
  • Mini brand guide (PDF)
  • Starter templates (social or doc set)

Brand Refresh (Existing Brand, Improved)

From $2,500 AUD
Keep your brand recognisable—make it more premium and consistent.

Includes
  • Refined palette + typography
  • Updated logo usage (if needed)
  • Refreshed templates
  • Updated guidelines

Full Brand Identity (Strategy + System)

From $5,000 AUD
For rebrands or brands scaling into bigger markets.

Includes
  • Discovery + direction
  • Identity system ​(logo, colour, typography, visuals)
  • Guidelines
  • Rollout templates (social + deck + docs)

Request a quote
Marketing

Growth Plan (90-day)

$990 AUD
A focused plan: what to do next and what to ignore.

Includes
  • 60–90 min working session
  • Channel + funnel review
  • 90-day roadmap (weekly actions)
  • KPI scoreboard

Messaging Workshop (Positioning → Ads That Convert)

$1,490 AUD
Fix the “targeting is fine but ads aren’t converting” problem.

Includes
  • ICP + category clarity
  • Differentiators + proof points
  • Messaging framework (hooks, angles, value props)
  • Ad angle pack (10–15 angles)
  • Landing page hero copy outline

Funnel Mapping (Traffic → Leads → Demos)

$790 AUD
Find the bottleneck that’s costing you leads and booked meetings.

Includes
  • Funnel review + leak analysis
  • Benchmark comparison
  • Priority fixes list
  • Quick conversion wins

Monthly Marketing Support

From $1,500 AUD / month
Execution support tied to pipeline outcomes.

Includes
  • Monthly planning
  • Campaign builds
  • Reporting focused on leads + conversion
  • Creative/copy coordination (as needed)

Request a quote
SEO

Technical SEO Audit (Plain English)

$790 AUD
Speed, indexing, duplication, site health — the stuff that blocks rankings.

Includes
  • Search Console + crawl review
  • Core Web Vitals priorities
  • Indexation + canonical checks
  • Dev-ready action plan

SEO + AEO Audit (Search + AI Answers)

$1,290 AUD
Make your site easier to rank and easier to be cited in AI answers.

Includes
  • Technical + structure review
  • Extractable content fixes (summaries/FAQs/tables)
  • E-E-A-T/proof gaps
  • 30/60/90 rollout plan

Buyer-Intent SEO Build (Money Pages)

From $2,500 AUD
Build the pages that drive enquiries: comparisons, alternatives, services, integrations.

Includes
  • Buyer-intent keyword map
  • Page briefs + internal link plan
  • On-page SEO
  • Publishing support (optional)

Monthly SEO Support

From $1,500 AUD / month
Compounding growth from search tied to leads (not vanity traffic).

Includes
  • Content roadmap + briefs
  • On-page improvements
  • Internal linking
  • Technical hygiene checks
  • Conversion-focused reporting

Request a quote


Not sure what to choose?


Use this shortcut:
  • Want to look consistent fast? → Mini Brand System
  • Need social content that looks premium? → Social Template Pack
  • Ads getting clicks but no leads? → Messaging Workshop
  • Traffic but no demos? → Funnel Mapping
  • Site not ranking? → Technical SEO Audit
  • Want search + AI answer visibility? → SEO + AEO Audit

Request a quote

FAQ: Pricing and Packages 

How do I know which service I need?

Tell me your goal (more leads, more demos, better brand consistency, better rankings) and your timeline. I’ll recommend the best starting package and what to do next.

Do you do custom quotes?

Yes. Anything marked “From” depends on scope and how many assets/pages you need.

What’s the difference between the $400 logo and the $1,200 logo?

The $400 Simple Logo is one concept with a single PNG file and no system.
The $1,200 Logo Design includes multiple concepts, revisions, logo variations, and a professional file handover (including SVG/PDF).

Can I still use Canva after you build templates?

Yes — that’s the point. Templates + rules give you speed without your brand drifting.

Do you offer monthly retainers?

Yes — for design, marketing, SEO, or a hybrid mix. If you need consistent output, monthly support is usually the most cost-effective.

How fast can you start?

Usually within a week depending on workload. If you have a deadline, include it when you request a quote.

What do you need from me to begin?

A link to your site, your socials (if relevant), examples you like, and a short note on your target customer + what success looks like.