Pricing and Packages

Pick the service you need. Get clear deliverables. Move fast.

If you’re not sure what to choose, don’t overthink it — request a quote and I’ll recommend the best-fit package based on your goal, timeline, and where you’re at.

Request a quote

Illustration

Custom Illustration (Single Piece)

From $450 AUD
One custom illustration for web, socials, print, or product use.

Includes

1 concept direction
1 revision round
Final files (PNG + SVG/PDF depending on style)

Best for: hero graphics, blog headers, campaign visuals

Illustration Pack (3–5 Pieces)

From $1,200 AUD
A set of illustrations designed to work together as a consistent system.

Includes

Style alignment (so they match)
3–5 illustrations
2 revision rounds
Export pack for web/social

Best for: landing pages, content series, brand visuals

Monthly Illustration Support

From $900 AUD / month
Ongoing illustration output with a simple monthly priority queue.

Includes

Monthly planning
Priority queue
2–6 illustrations/month depending on complexity

Request a quote

Design

Social Template Pack (Core 5)

$990 AUD
A template system that looks like you, not a generic Canva pack.

Includes

5 templates: value, carousel, proof, comparison, offer
Typography + spacing rules baked in
Delivered in Canva (or Figma on request)

Best for: consistent posting without reinventing design weekly

Marketing Collateral Pack

From $1,500 AUD
Your core sales + marketing assets designed to convert.

Typical inclusions

One-pager / capability statement
Slide deck template
Case study template
Proposal template

Best for: service businesses + B2B teams selling higher-ticket offers

Landing Page Design (Conversion-first)

From $1,800 AUD
A landing page layout built for clarity, proof, and conversions.

Includes

Wireframe + final design
Mobile layout
Dev handoff notes (or build option)

Best for: ads, lead magnets, service offers, launches

Monthly Design Support

From $1,200 AUD / month
Consistent design output without hiring in-house.

Includes

Monthly priorities + delivery cadence
Social + ad creative
Collateral updates
Brand consistency checks

Request a quote

Branding

Simple Logo (No Assets)

$400 AUD
A basic logo concept for quick use — no file suite or brand system.

Includes

1 concept
1 revision round
1 final logo file (PNG)

Does not include

Logo variations (stacked/icon)
Vector files (SVG/AI/EPS)
Colour versions
Guidelines or templates

Best for: early-stage projects that just need something simple

Logo Design (Professional Handover)

$1,200 AUD
A clean logo system that works across web, social, and print.

Includes

2–3 concepts
2 revision rounds
Primary + stacked + icon
Colour versions (full/black/white)
Files: SVG, PNG, PDF (AI/EPS on request)

Best for: businesses that want credibility + correct files

Mini Brand System (Fast Consistency Upgrade)

$1,800 AUD
Stop looking random across socials, your site, and documents.

Includes

Colour + typography system
Spacing/layout rules
Photo/style direction
Mini brand guide (PDF)
Starter templates (social or doc set)

Brand Refresh (Existing Brand, Improved)

From $2,500 AUD
Keep your brand recognisable—make it more premium and consistent.

Includes

Refined palette + typography
Updated logo usage (if needed)
Refreshed templates
Updated guidelines

Full Brand Identity (Strategy + System)

From $5,000 AUD
For rebrands or brands scaling into bigger markets.

Includes

Discovery + direction
Identity system (logo, colour, typography, visuals)
Guidelines
Rollout templates (social + deck + docs)

Request a quote

Marketing

Growth Plan (90-day)

$990 AUD
A focused plan: what to do next and what to ignore.

Includes

60–90 min working session
Channel + funnel review
90-day roadmap (weekly actions)
KPI scoreboard

Messaging Workshop (Positioning → Ads That Convert)

$1,490 AUD
Fix the “targeting is fine but ads aren’t converting” problem.

Includes

ICP + category clarity
Differentiators + proof points
Messaging framework (hooks, angles, value props)
Ad angle pack (10–15 angles)
Landing page hero copy outline

Funnel Mapping (Traffic → Leads → Demos)

$790 AUD
Find the bottleneck that’s costing you leads and booked meetings.

Includes

Funnel review + leak analysis
Benchmark comparison
Priority fixes list
Quick conversion wins

Monthly Marketing Support

From $1,500 AUD / month
Execution support tied to pipeline outcomes.

Includes

Monthly planning
Campaign builds
Reporting focused on leads + conversion
Creative/copy coordination (as needed)

Request a quote

SEO

Technical SEO Audit (Plain English)

$790 AUD
Speed, indexing, duplication, site health — the stuff that blocks rankings.

Includes

Search Console + crawl review
Core Web Vitals priorities
Indexation + canonical checks
Dev-ready action plan

SEO + AEO Audit (Search + AI Answers)

$1,290 AUD
Make your site easier to rank and easier to be cited in AI answers.

Includes

Technical + structure review
Extractable content fixes (summaries/FAQs/tables)
E-E-A-T/proof gaps
30/60/90 rollout plan

Buyer-Intent SEO Build (Money Pages)

From $2,500 AUD
Build the pages that drive enquiries: comparisons, alternatives, services, integrations.

Includes

Buyer-intent keyword map
Page briefs + internal link plan
On-page SEO
Publishing support (optional)

Monthly SEO Support

From $1,500 AUD / month
Compounding growth from search tied to leads (not vanity traffic).

Includes

Content roadmap + briefs
On-page improvements
Internal linking
Technical hygiene checks
Conversion-focused reporting

Request a quote

Not sure what to choose?

Use this shortcut:

Want to look consistent fast? → Mini Brand System
Need social content that looks premium? → Social Template Pack
Ads getting clicks but no leads? → Messaging Workshop
Traffic but no demos? → Funnel Mapping
Site not ranking? → Technical SEO Audit
Want search + AI answer visibility? → SEO + AEO Audit

Request a quote

FAQ: Pricing and Packages

How do I know which service I need?

Tell me your goal (more leads, more demos, better brand consistency, better rankings) and your timeline. I’ll recommend the best starting package and what to do next.

Do you do custom quotes?

Yes. Anything marked “From” depends on scope and how many assets/pages you need.

What’s the difference between the $400 logo and the $1,200 logo?

The $400 Simple Logo is one concept with a single PNG file and no system.
The $1,200 Logo Design includes multiple concepts, revisions, logo variations, and a professional file handover (including SVG/PDF).

Can I still use Canva after you build templates?

Yes — that’s the point. Templates + rules give you speed without your brand drifting.

Do you offer monthly retainers?

Yes — for design, marketing, SEO, or a hybrid mix. If you need consistent output, monthly support is usually the most cost-effective.

How fast can you start?

Usually within a week depending on workload. If you have a deadline, include it when you request a quote.

What do you need from me to begin?

A link to your site, your socials (if relevant), examples you like, and a short note on your target customer + what success looks like.